Publié le 2 mars 2010

Les cabriolets d’Audi (A3 cabriolet, A5 Cabriolet, TT Roadster et R8 Spyder) arrivent en presse et affichage via une création de la nouvelle agence de la marque, Fred&Farid. Les cinq visuels (phot.Ludovic Parisot) qui portent l’accroche “L’esprit ouvert” sont ainsi visibles en presse (Auto Moto, Ideat, L’Equipe, L’Express, Le Nouvel Observateur, Montres Magazine, Paris Match…) et en affichage sur plus de 12 000 faces jusqu’à la fin du mois d’avril.

Source: cbnews.fr

Publié le 6 janvier 2010

Patrice Meignan, détecteur de tendances, intervenant pour de grandes marques et directeur de la publication “intersection” signe une série de photos au dessus du Glacier des Diablerets sur la Peugeot RCZ. Avec la participation de la sublime Caterina Murino.

Dispositif avec campagne virale pour générer du Buzz sur ce véhicule qui sera très bientôt commercialisé.

Un résultat surprenant!! Toutes nos félicitations pour cette très belle initiative.

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Publié le 31 juillet 2009

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Publié le 20 mai 2009

Avec une large gamme: Qashqai, Qashqai +2 et Murano, Nissan est précurseur en matière de Crossover. Ces véhicules connaissent un engouement sans précédent, à tel point qu’il est difficile aujourd’hui de trouver un constructeur qui n’ait pas un crossover dans sa gamme ou dans ses projets.
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Publié le 10 février 2009

Citroën modernise son logo. Issu d’un travail collaboratif entre les équipes de Landor et les équipes de la direction du style chez CITROËN, le logo, est le premier signe visible du changement. Les chevrons sont désormais libérés et en trois dimensions pour évoquer la conquête, la puissance et la technologie. Le rouge, couleur historique, se retrouve sur la nouvelle typographie du nom de marque. Un rouge qui évolue, plus profond, pour figurer la qualité et imposer l’ambition de la marque.

Publié le 1 février 2009

New Audi A4 Avant. Turn on your senses. Visuel réalisé pour Audi par DDB Milano.

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Publié le 1 septembre 2008

New mini. Take a test drive…. Un visuel fortement inspiré d’une campagne Tv Nissan “Nissan Transformers”

Pure coïncidence…

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Publié le 17 juin 2008

Mercedes-Benz a lancé une campagne intégrée sur divers supports pour le lancement du nouveau coupé CLC.

Son thème: Ne pas déranger, je rêve à mon nouveau CLC Sport Coupé.

Cette campagne sera déclinée et adaptée par les pays de plusieurs continents (la France, la Hollande, la Grèce, la Norvège,l’Afrique du Sud, le Brésil… entre autres)

La campagne en Espagne commencera le 14 juin et durera 3 semaines approximativement.
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Publié le 17 juin 2008

Campagne BMW Spain pour le lancement du X6…. “Entre et après entre”….tout un programme pour découvrir le nouveau vaisseau amiral de BMW dans le réseau.
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Publié le 14 mai 2008

New Audi A4 Avant. Turn on your senses. Une création DDB Milan pour le marché Italien.

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